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The VCFA MFA in Graphic Design Program Blog

Shruthi Manjula Balakrishna at AIGA Grow Conference!

February 14, 2020

VCFA alumnx Shruthi Manjula Balakrishna will be a presenter at AIGA Austin’s Grow conference for emerging designers on March 7!

Shruthi will be presenting a variant of her scintillating MFA thesis project “Under the Influence—Enter the Void”.

About the project: “Persuasion is omnipresent in our daily lives. We are exposed to hundreds or even thousands of persuasive visual messages each day. In this talk, Shruthi examines the psychological techniques and concepts hidden behind the visual and aesthetic dimension of design in everyday communication.”

Hold onto your hats, Austin—it’s going to be a wild ride!!!