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The VCFA MFA in Graphic Design Program Blog

Body Type

March 8, 2019

VCFA MFA in Graphic Design MFA alumna Samantha Flora recently presented her research at DePaul’s research colloquium.

Samantha Flora’s research, Body Type: An Analysis of Fat Identity and Fat Bias in Graphic Design, is supported by the creation of the typeface Body Type, which is based on her own bodily proportions and seeks to interject the fat female form into an industry where fat bodies have been marginalized by practice. She teaches courses in human factors and ergonomics as well as foundational art and design skills. She is the co-founder of JAM, a growing interdisciplinary studio that seeks to support creatives by providing design and publishing consultation. She is also the founder of Fat Kid Type Foundry, where the expansion of the Body Type superfamily continues to evolve.

Sam Flora holds an MFA in graphic design from the Vermont College of Fine Arts and a BFA in metalsmithing from The Columbus College of Art and Design. Her work is centered around issues of identity, the body, womanhood, and how they interconnect with design in the context of body image and the body positivity movement.